Marketing plan Essay Example | Topics and Well Written Essays - 3000 words - 2

Promoting plan - Essay Example Second part talks about the worldwide advertising plan and third is the suggestion. Settle SA is a global organization that has been fruitful in holding business in numerous pieces of the world. As an issue of development, it is wanting to enter another region. How they will enter the region and its showcasing techniques will be talked about in this paper. Settle SA is the holding organization of Nestle Group that is situated in Switzerland. It was established by Henri Nestle whose name is held as company’s name. Its fundamental exercises are the turn of events and creation of food and refreshments. Settle Group deals with the food and refreshment exercises in three topographical territories (Europe, America and Asia, Oceania and Africa), and all around for Nestle Water, Nestle Nutrition, and other food and drinks). Starting at 2012, organization has utilized 328,000 individuals worldwide and earned CHF 92.2 billion. (Reuters. 2015). Top 3 contenders to Nestle are Mars, Inc., Danone and Mondelez, International, Inc. Organization crucial â€Å"Good food, great life† is to give shoppers the best tasting, most nutritious decisions in a wide scope of food and drink classes and eating events, from morning to night.†(Reuters. 2015) Conversation about pertinent verifiable advancements of India, in this paper, begins in the nineteenth wherein it was ruled by Great Britain. It was conceded freedom in 1947 following quite a while of peaceful opposition was arranged by its pioneer Gandhi. Prior years were not quiet, since subsequent to picking up freedom, it was upset by three wars with neighboring nations, and the last one was in 1971 that come about to the partition of Pakistan and India. There were atomic dangers in 1988 and a fear based oppressors assault in Mumbai on that year. (CIA Worldfactbook, 2015). Nation resisted the urge to panic after this. India’s development began in 1991 after a progression of monetary

The Topic Of Sustainable Tourism

The Topic Of Sustainable Tourism This smaller than usual report targets giving important data on the picked inquire about subject of manageable the travel industry. The report targets glancing somewhere down in to the point by drafting the center writing of the theme followed by strategy and some finding and end. This report reevaluate the development of the term, initiating with a discussion of the disarray emerging from the ambiguous and conflicting meanings of the idea, and the need to separate between reasonable the travel industry and the advancement of the travel industry on the primary convictions of feasible turn of events. The paper then rethink the green focal point of discussion of economical the travel industry and differ for the need to guarantee that the impression consolidates and is utilitarian to the human condition just as the physical condition. Focus at that point moves to exertion of haulage limit, compose of the travel industry improvement, and the ramifications of the term to mass or preservationist the travel industry. Last yet not the least, the small scale report finishes up with a conversation of the possibility method of manageable the travel industry and the likelihood of extension moving toward this path. The travel industry in the present thousand years, effectively oversaw, has the dormant to participate in, upset and recover the cultural, political, social, just as the biological size of people groups potential way of life. In this new time, one of the most extreme motivations behind this approaches and methods of reasoning of the travel industry will be to interrogate the social, practical, political just as natural repayment of the travel industry for the individuals, goals and nations so as to draw out a sound way of life (Edgell, 2006) Moreover, economical the travel industry can positively turn into a significant vehicle for acknowledgment of mankinds highest desire in the mission to achieve wealth while looking after social, biological and ecological veracity (Edgell, 2006). As such there is no specific meaning of feasible the travel industry. Supplementing this, (Swarbrooke, 1999) makes reference to that maintainable the travel industry can be characterized as the sort of the travel industry which is naturally down to earth yet doesn't annihilate the assets on which future the travel industry relies amazingly upon the real condition just as the social structure of the large number network. Points and Objective To survey the subject of manageable the travel industry Estimating the development of economical the travel industry and responding to the exploration question of is practical the travel industry predictable. Writing Review The travel Industry The travel industry today has arrived at a significant level as far as benefits, number of vacationers at changed goals and so forth. Furthermore, the travel industry division has developed colossally in the most recent decade furnishing guests with a ur in addition to of goals to visit. There have additionally been various sorts of the travel industry that have been growing in particular, sports the travel industry, creature the travel industry, goal the travel industry, and so forth. Besides, the kind of the travel industry in the present lime light has been practical the travel industry as this is currently assuming a fundamental job in ecological issues (Edgell, 2006). Besides, insights regarding manageable the travel industry have been referenced in the report further. Maintainable Tourism itself One of the primary issues with the possibility of manageable development is the technique wherein the lone word supportable has been helpful to an assorted variety of execution platform on the assumption that it takes with it the ideological and hypothetical derivation of the idea (Harrison 1996). On account of the travel industry, the impact has been the outside and common embrace of the term supportable the travel industry, more than once without any shot to characterize it (Hunter and Green 1995). In the circumstance of the travel industry, a suitable grouping of manageable the travel industry is the travel industry in a structure which can proceed with its reasonableness in a region for an ill defined timeframe states (Butler 1993). The travel industry at spots, for example, Niagara Falls, London, Paris or Rome, is incredibly economical. It has been winning in that place for a considerable length of time and portrays no figure of declining. With such a definition, the significance is on the conservation of the travel industry, however in many issues, the travel industry is opponent for capital and may not be the top or most shrewd utilization of assets in these areas later on.. The previously mentioned definition, however, isn't what is generally implicit by the term practical the travel industry. To some degree, depending on the current writing, what is when all is said in done implied by that term is as per the following: the travel industry which is created and kept up in a territory in such a mode and at such a degree, that it extras pragmatic over a boundless age and doesn't humiliate or alter the earth wherein it gets by to such a level, that it forbids the triumphant development and prosperity of execution and procedures. (Steward 1993) The divergence between these definitions isn't only a topic of semantics. The significance of manageable the travel industry above notices unassuming about something aside from the eventual fate of the travel industry. Divider (1996) has noticed, a solitary sectoral approach, somewhat that is at chances with the idea of manageable development, which by its very condition is all encompassing and multispectral. Accordingly supportable the travel industry isn't unwittingly indistinguishable as the travel industry urbanized in accordance with the way of thinking of reasonable development. For whatever length of time that it is like this, at that point murkiness and vulnerability will go on. Along these lines the need to name the kind of the travel industry being purposeful or created past the catch-all of reasonable is in this way basic, if data about the maintainability of the travel industry is to be protracted. Significant issues in Sustainable Tourism The key term in this idea is the one of limitations. Anyway much defenders of development may ignore the detail, inferred in the impression of economical advancement is the idea of limits. On account of the travel industry, this is typically enunciated as far as quantities of visitors; however inferred in this is the connected framework advancement and view adjustments. While acknowledged intelligence on conveying ability has been custom-made truly since the 1960s, analysts were searching for the enchantment number of visitors who could be set up at a particular detect, the trouble of volume despite everything remains (Butler 1996). in spite of the fact that it is all things considered customary that numbers independent are not a completely satisfying proportion of the effects of the travel industry, there is delay that, in roughly all travel industry settings, there is a most extreme figure of vacationers who can be beneficially house. The detail remains, at the same time, that in around each believable setting, there will be a higher breaking point in stipulations of the data of visitors and the amount of advance related with touring that the objective can withstand specifies (Shipp 1993). When these echelons are outperformed, all things considered in unwanted structure. The earth of the travel industry itself modifys, the normal universe of the reason changes, the appealingly and subsequently the possibility of the reason decays, and the travel industry turns into not, at this point practical in its unique structure. In the event that gorge and overdevelopment proceed with unabated, at that point any type of the travel industry may get weak in that area (Butler 1991; Cooper 1996; Zanetto Soriani 1996). An info part of view focus on practical the travel industry is the foundation of the travel industry conveying staff of a goal zone (1996). Truth be told close to nothing, advancement recommendations order or prompt such limitations. In the event that manageable increment morals are joined in extension designs in everything more than name scarcely, they are generally speaking comprehended in indistinct terms which are long on assumption and short on subtleties. This is depicts, to some extent, by the detail that scientists and arrangement creators in the travel industry have never snatched the unsettle of haulage limit or limits and have never formed estimates that could be utilized in such settings (Butler 1996). The consuming require to make such strides at the nearby elevation just as at new predominant degrees of government has been bothered all the more emphatically just (Coccossis C Parpairis 1996; Johnson and Thomas 1996). System The exploration system empowers the specialist to gather the critical and significant information for a specific research. So as to comprehend the ongoing improvements in economical the travel industry, an optional research has been led. Information in this exploration has been investigated utilizing diagrams and graphs. A portion of the information is likewise introduced in the conversation configuration to get the more profound information. Also, auxiliary information included google books, scholarly articles just as research diaries so as to discover exact and exact information. Industry proficient meetings were additionally thought of. Discoveries and Conclusion In attempting to distinguish where the best in class of flow investigate on the travel industry with regards to economical improvement stands is fairly troublesome. There is presently a sizeable collection of writing regarding this matter, which is developing quickly. The subject has even brought about the presence of a diary {Journal of Sustainable Tourism) committed to this field. Significantly more research by geographers and others has been led and is simply arriving at the distribution stage (Pigram c Wahab 1997; Hall C Lew 1998; C. Becker, University of Trier, individual correspondence). In this way one can't finish up basically that there is minimal composed and that much stays to be done, nor would one be able to contend that the key inquiries have been settled. Albeit an extraordinary arrangement has been composed, especially over the most recent 5 years, I feel that much research does in any case stay to be attempted. The key issue, in my psyche, is the present powerlessnes s to characterize as per the general inclination of all, or even most, of the partners in the travel industry, precisely what is implied by economical the travel industry. As noted over, this remaining parts a significant issue and, in light of the fact that vagueness exists, practically any type of the travel industry can, and frequently is, named economical. Identified with this central issue is the subject of how manageability may be checked and estimated if and when an agreeable meaning of reasonable the travel industry is set up and a

How to Survive Work and Study

How to Survive Work and Study Work for University Students Home›Tips for Students›Work for University Students Tips for StudentsStudent life costs a fortune. Given that not everyone can pay the bills through the study course, many students start to look for a part-time job. Maintaining high grades becomes a challenging task, though. To be successful at work and study at the same time, you need a good number of tips. So, here you go!Balancing work and studyCount your monthly budgetSumming up your incomes and outcomes will show you the gap you need to fill. In such a way, you can consider what kind of job you need. Maybe, a small online job will supply you with enough cash, and you don’t have to lose time.Count working hoursBefore applying for a job, think how much time you are ready to commit to it. Check the schedule and make sure everything settles perfectly. Working part time takes a lot of concentration, so you should decide when and how long you can work per week. It’s important to discuss these thin gs with your employer before taking the job.Count all your deadlinesBeing aware of the schedule is essential to avoid nasty surprises, like exams or deadlines you didn’t know about. Make a deadline list for all assignments and exams to be prepared in advance. Moreover, talk to your employer about deadline periods to ask for days off or swap shifts.Become super productiveIn fact, lack of time forces you to be productive anyway. You will make a mistake if you start procrastinating. Once you start, it’s impossible to give up. So a piece of advice for students who work and study is to use time wisely. If you set that time to study, don’t get distracted and fulfill the task.Work in summerIt’s actually a good idea. Instead of wasting summer months in boredom, you have an opportunity to earn and save money for the new term. It’s better than combining study and work at the same time.

The Objectives Of The Monetary Policy Finance Essay - Free Essay Example

Sample details Pages: 4 Words: 1249 Downloads: 8 Date added: 2017/06/26 Category Finance Essay Type Compare and contrast essay Did you like this example? The key purpose of bringing specific change in monetary policy is maintaining the Gross domestic product (GDP) strong by maintaining the inflation low and controlling the interest rate alterations. It is known that the interest rates and quantities of money can be affected by the tools available to central banks, that has direct effects on interest rates and quantities of money and they just impact the ultimate policy objectives. The government used to set the interest rates in earlier days before May 1997, and then its controlling authority was passed to the Bank of England The Bank defines the targets for interest rate and inflation to their most appropriate levels for unproblematic achievements under the Bank of England Act 1998. Don’t waste time! Our writers will create an original "The Objectives Of The Monetary Policy Finance Essay" essay for you Create order According to Glenn Hoggarth (1996)  [1]  Changes in Central Bank interest rate (i.e. monetary policy) affect the whole spectrum of interest rates in the economy, particularly at the short end but also at longer maturities. However, it also depicts that the interest rate change effect is vague because banking system interest cannot be controlled by the central bank. It is quite obvious that the changes made on interest rate by the central bank, it definitely impacts on other banks and financial institutions interest rates. Firms cash flows are affected by lowering the level of interest rate hence resulting in the decreased interest payments on loans. Gertler and Gilchrist (1994) argue that a monetary tightening, by increasing interest rates, can worsen cash flow net of interest and thus firms balance sheet positions. Hence, the firms capacity to borrow and invest can lessen because of the declination in net worth, resulting in varying the financial assets prices comprises of equit y and bonds (i.e. lower interest rates increase the prices of shares) 2. Monetary policy and business condition variables: Financial economics purely believe on goals of considering the pragmatic association between macroeconomic variables such as unemployment, real output, inflation and economic policy action i.e. central bank changes on discount rate. Numerous researchers propose to forecast stock returns by business cycle variables at cyclical frequencies. Yet, there is a fine documentation on the effects of monetary policy and macroeconomic news statement on prices of stock, interest rates and exchange rates. The procedure of monetary policy is used all over the world to achieve desired objectives following the strength and growth of the monetary system of a country and allows the procedure to respond in conditions related to economic growth and inflation. On the darker side, the monetary policy affects are not completely understandable by the policy makers and the academi cs itself. Various researches on monetary policy had focused on real sectors impact (see Romer and Romer 1989 and Bernanke and Blinder 1992). There is enough proof that bond returns and stocks are predictable. So, the result generated on the monthly basis data is that expected part of returns, or regular, deviations between time of likely returns, is the tiny proportion of return variance. Hence, several researches kept the focus on the bond returns and stock forecasting by utilizing the financial and economic factors. Schwert (1990), Fama (1990) and Fama and French (1988, 1989) found that major variations over likely bond and stock returns can be clarified by term spread, dividend yield and default soread. The expected returns that the investors require differ in excess of the business cycle in light of these studies. Monetary policy affects stock returns according to Johnson and Jensen (1995). Over the period 1962-1991, they found that during expansive monetary policy periods the expected stock returns are considerably high than restricted ones which recommend that monetary rigidity influence on investors expected returns. This research matches with French and Famas (1989) point of view that predictable variation in returns reflects rational variation in required returns. Impact of expansive Vs restrictive monetary policy: For many years a country and their government financial sectors vast area of interest has always been the Monetary policy and has huge effects over the countrys economy. Either expansionary (increase in supply of currency) or restrictive (decrease in supply of currency), monetary policy has a direct impact on the interest rate. The learning develops a vast and definite measure of fiscal conditions based on Federal Reserve discount rate changes. The practice of a simple binary classification scheme that is based upon the direction of the latest discount rate change is being used. The Federal Reserve purse expansive monetary policy if there was a decrease in the previous discount rate. The Federal Reserve pursue restrictive monetary policy If there was an increase in previous discount rate, as discussed in Hamburger and Kochin (1972) that chÃÆ' Ã‚ °nges in the growth rate of money have an immediate negative effect on short term interest rates. Bernanke and Kuttner (2005) revealed that the astonish change in US monetary policy is statistically important with a negative sign, i.e., US stock returns have a negative effect because of a surprising change in the US federal funds rate target. Hence the price of the securities (i.e. equity, bond etc.) are affected because of the change in interest rate. According to Kein and Stambaugh (1986) the short-term interest rates are accurate and useful predictors of subsequent, realized excess equity returns. Monetary policy affects stock returns according to Johnson and Jensen (1995). Over the period 1962-1991, they found that during expansive monetary policy periods the expected stock returns are considerably high than restricted ones which recommend that monetary rigidity influence on investors expected returns. This research matches with French and Famas (1989) point of view that predictable variation in returns reflects rational variation in required returns. Impact of monetary policy on portfolio returns: Another study was carried by Devereux and Sutherland (2007) which depicts the Monetary policy effect on national bonds and equity portfolios by evaluating two countries open economic model in which one was the home country and the other was a foreign country by using a totally different approach. The idea being used was utility maximization and consumption-leisure trade-off function to estimate home price index and, in turn, gross return on home nominal bond and home equity  [2]  , and determine interest rate as a function of historic PPI (Producer Price Index) inflation rates. Firstly, the equilibrium was calculated between portfolio under complete market (nominal bonds and equities are traded across countries) and incomplete market (only nominal bonds are traded). Secondly, they analysed the impact on portfolio choice by monetary policy monetary. They analysis lead to the fact that increase in home countrys nominal interest rate is caused by home money shock with repercuss ions of collision between the foreign inflation and domestic inflation relatively, which therefore increases the exchange rate relative to a foreign one and increase in returns on home currency bonds as well. Hence, the significance of equity and bond in the portfolio choice instead of bonds as previously i.e. equity and bonds completely evade all the money shocks possible leads me to use this study for my project. There were same results provided by James Booth and Lena Booth (1997) during their study while they observe the bond returns and expected stock impact by monetary policy while using Federal fund rate and index relied on discount rate change as a measure of monetary policy stance. The restrictive monetary policy results in decrease of return of small stocks so as large socks and in various cases corporate bonds and these results were derived by studying and examining the returns on stock based on SP 500, and bond, based on Salomon Brothers Long Term High Grade Corporate Bond Index, over the period 1955 through 1992 and by using monthly and quarterly regressions.

Events Leading Up to the The Sarbanes-Oxley Act Essay...

The Sarbanes-Oxley Act was enacted on July 30, 2002. It was enacted by the 107th United States Congress. It is named after sponsors U.S. Senator Paul Sarbanes and U.S. Representative Michael G. Oxley. It is also known as the ‘Public Company Accounting Reform and Investor Protection Act’ in the Senate and ‘Corporate and Auditing Accountability and Responsibility Act’ in the House. The main purpose of this act was to protect investors by improving the accuracy and reliability of corporate disclosures made pursuant to the securities laws, and for other purposes. This act was enacted as a result to a number of corporate and accounting scandals including those affecting Enron, Tyco internationals, Adelphia, Peregrine Systems, and WorldCom. The†¦show more content†¦After Enron’s scandal, section 1519 and 1520 are very important parts of the act. According to the section 1519, ‘‘Whoever knowingly alters, destroys, mutilates, conceals, c overs up, falsifies, or makes a false entry in any record, document, or tangible object with the intent to impede, obstruct, or influence the investigation or proper administration of any matter within the jurisdiction of any department or agency of the United States or any case filed under title 11, or in relation to or contemplation of any such matter or case, shall be fined under this title, imprisoned not more than 20 years, or both.† Thus this came as a response of Enron’s bankruptcy and its attempt to destroy, falsify and cover up the documents. Enron officials Jeffrey Skilling, Kenneth Lay and Andrew Fastow faced trials and were later convicted of the crimes they committed. Top officials of Enron altered financial documents in order to hide the debt of the company. They misled the shareholders by showing huge profits in the annual financial reports. These high profits helped them to increase their share prices, which resulted in increases in income and investors. According to the reports, their format of financial statement shown to the public was so complicated that it was nearly impossible for anyone to figure out that all these numbers are altered. Before its downfall, Bethany McLean’s Fortune articleShow MoreRelatedSarbanes Oxley Outline676 Words   |  3 PagesThe Ineffectiveness of the Sarbanes Oxley Act In Corporate Management and Accounting In the early 1990s, a young company named Enron was quickly moving up Fortune magazine’s chart of â€Å"America’s Most Innovative Company.† As the corporate world began to herald Enron as the next global leader in business, a dark secret loomed on the horizon of this great energy company. Aggressive entrepreneurs eager to push the company’s stock price higher and a series of fraudulent accounting procedures involvingRead MoreSarbanes Oxley Act Of 2002 Essay1421 Words   |  6 PagesSarbanes Oxley Act Jason Stigal FIN/571 November 6, 2016 James Traylor Abstract Enron’s fraudulent financial practices lead to the Sarbanes Oxley Act of 2002. Mistakes made by the company and their leadership shocked the world and cost billions. Enron’s leadership could have taken steps to prevent or mitigate the repercussions of their actions. The act restored ethical and reliable financial practices to the market.The major provisions of the act made corporations responsibility forRead MoreThe Sarbanes Oxley Act ( Sox )1728 Words   |  7 Pagesscandals of all time. They perpetrated over *1 $3.8 billion in fraud, leading to a loss of 30,000 jobs and $180 billion losses for investors . This is one of the several accounting scandals that led to the passing of Sarbanes-Oxley Act, which introduced the most comprehensive set of new business regulations since the 1930’s. The Sarbanes-Oxley Act (SOX) is an act that was passed by United States Congress in 2002. This act safeguarded investors from the likelihood of fraudulent accounting practi cesRead MoreThe Sarbanes-Oxley Act561 Words   |  2 PagesDrawbaugh and Aubin (2012) took the opportunity with the ten year anniversary of the Sarbanes-Oxley Act to analyze whether the act has been effective. Passed in 2002 amid a wave of accounting scandals, Sarbanes Oxley (SOX) was intended to strengthen the accounting, auditing and reporting of public companies and boost investor confidence in the US financial system. The authors note that in general Sarbanes-Oxley has succeeded in its mandate. There have not been, for example, any of the corporateRead MoreCase Study of NYSE1328 Words   |  5 Pagesmembers and directed by a board of corporate officers and directors. It is governed by regulations of the Securities and Exchange Commission (SEC). On March 2004, the organization came under attack since it was revealed that a series of questionable events surrounded the payment of former NYSE chairman Richard (Dick) Grasso. As many as 45 former directors and former employees were subpoenaed over possible violations of NYSE regulations or other regulations that dealt with accountability of an organizationRead MoreThe Sarbanes Oxley Act Of 20022394 Words   |  10 Pages Jamie Brown Sarbanes-Oxley BLA303 8/24/2014 Abstract The Sarbanes Oxley Act of 2002 was created to extinguish doubts on the financial system that were introduced during the financial collapse of Enron, a resource trading company that was brought to its need by corporate greed and corruption. 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Prior to its collapse in 2001, Enron was one of the leading companies in the U.S and considered among topRead MoreEssay Financial Services Report1177 Words   |  5 Pagesglobal financial system (GFS) refers to those financial institutions and regulations that act on the international level, as opposed to those that act on a national or regional level (Global financial system, 2005, p1). The International Monetary Fund (IMF), the World Trade Organization (WTO) and the World Bank are considered to be the most important international institutions. The Internal Monetary Fund acts as a lender of last resort to governments in financial distress, e.g. balance of paymentsRead MoreUnethical Behaviors And Situations Of Conflict Within The Workplace1572 Words   |  7 Pagespsychologist in Denver, once said, â€Å"Just as character matters in people, it matters in organizations† (Forbes). As with any accounting scandal, all it takes to avoid them is a simple, basic knowledge of ethics in the workplace to avoid being caught up in the midst of something undesirable for all parties involved. Enron Corporation used to be one of America’s largest corporations that specialized in the trading and supplying of energy. Enron was best known for their expansion movement, when theyRead MoreThe Sarbanes Oxley ( Sox ) Act Of 20021617 Words   |  7 PagesThe focus of this week’s assignment is the Sarbanes-Oxley (SOX) Act of 2002. A brief historical summary of SOX will be presented, including the events leading up to its passage. The key ethical components of SOX will be identified and explained. The social responsibility implications of the mandatory publication of corporate ethics will be assessed. One of the main criticisms of SOX has been its implementation costs, and this specific criticism will be addressed in regards to smaller organizations

Introduction to Organization Structure Free Essays

Introduction to organizational structure An organization structure refers to an arrangement of people, relationship and responsibilities in carrying out company activities to achieve goal. In addition it also can define as how a people in the organization are group together and to whom they report. Formal structure is needed for larger organization that decisions have to be made about the delegation of various tasks. We will write a custom essay sample on Introduction to Organization Structure or any similar topic only for you Order Now In an organization structure clearly indicate and separate between the work activities which define by their job role. In good organization structure should explain the relationship of authority who reports to whom and for managers, who reports to them. An organization structure usually illustrated graphically in an organization chart. There are several types of organization structure such as functional organizational structure, geographic organizational structure, matrix organizational structure and product organizational structure. Functional organizational structure refers to a group of people in the organization or department that hold similar position and perform similar task. It also indicates that who reporting to whom. The traditional way to of the organization, this is organizing people by function. A Geographic organizational structure is typically found in companies with operation spread over a large region. This includes national and international office. It will have internal structure and management layers depending on each location. While matrix organizational structure combine two or more types of organizational structure usually is product organizational structure and functional organizational structure to create a unique blend of work environment. Product organizational structure is the departmentalization based on product and. Employee work in difference unit where by each unit holds the responsibilities of producing the product or service. This structure also known as a division structure. Base on this organizational structure every product structure will lead by division. Each division will responsible for each product. 1. 0 Functional Structure According to O’Toole. S â€Å"The term organizational structure refers to how the people in an organization are grouped and to whom they report. One traditional way of organizing people is by function. Some common functions within an organization include production, marketing, human resources and accounting†. Base on this definition we can say that in functional structure employee are grouped together into department and hold similar position also perform similar task. Chief Executive Director Human Resource Manager Finance Manager Account assistants Manufacturing Manager Engineering Manager HR officer FOL Manager EOL Manager Test Engineering Equipment Engineering HR Assistants Payroll officer Supervisor Supervisor Engineer Enigineer Appendix 1. 0: Sample of Functional Structure for Company ABC Referring to above chart, it clearly divided the task and responsibilities by function. Example for this company has four main functions which are finance, human resource, manufacturing and engineering. Every department has a difference roles and responsibilities. Finance department focus on accounting and payroll, where by manufacturing can concentrate on execution in order to deliver a good result by divided into two main focus which is FOL and EOL. Both were lead by area manager to ensure the efficiency of the result. For engineering department also separate into two main focuses, they are test and equipment engineering. Each 2 function plays a role in order to achieve the company goal. Base on their expertise the result given will be very fast, efficiently and effectively. 1. 1 Advantage of Functional Structure The advantage of functional structure is employee can communicate and share information easily as they are grouping together according to similarities in their position. Beside that escalation process also can be done fast as and effectively. In terms of management, especially manager it easy for them to monitor subordinate performance. Another benefit of functional organization structure is coherent chain of command. For example, referring to above chart Account and payroll fall under purview of Finance department. A clear chain of command is needed, this is because it creates standard operation procedures, besides established consequences also enhanced accountability. Another advantages of functional structure is it cans expedited decision making. This is because normally group decision making will slow down progress on project due to the diverse perspectives involved. But in this structure because people have similar professional and educational background the decision making process will be much easier. In addition functional structure also allows work to be done by qualified and skilled individual in the area concern. Hence, another advantage of this structure is that it reduces cost by reducing duplication and use of resource in the organization. 1. 2 Disadvantage of Functional Structure Functional structure also have disadvantage. The disadvantage of functional structure is because functional structure separate by function, as a result employee having a very little understanding or concern for other area instead of their own area. Because of this separation there is a barrier in communication and overall cooperation and coordination. Beside that in this structure individual focus is rather than a company focus. 3 2. Geographic Structure Geographic structure often use by large company that operate in many area. The main function of this structure is to co-ordinate the work and employee from difference unit and responsible for conducting business in certain geographic locations. Each location will have its own internal structure and management layers, allowing them to run the operation. Below is g eographic structure for Open University Malaysia. From the chart Open University Malaysia has divided the organizational base on geographic which is northern region, southern region, and central region, east coast and Sabah and Sarawak. Each region will cover certain state in Malaysia. For Northern region it covered Perlis, Kedah, Pulau Pinang and Perak. For southern region represent Johor, Negeri Sembilan and Melaka. Kuala Lumpur and Selangor is in central region. For Kelantan, Terengganu and Pahang indicate as East Coast area. Last area is Sabah and Sarawak region that cover Sabah and Sarawak. Headquarters can easily monitor the performance of each area and might not need to go through every single state to check on the academic progress or activity happened at the particular centre. Open University Malaysia Norther n region Perlis Kedah Pulau Pinang Souther n region Central region Kuala Lumpur Perak Negeri Sembilan Melaka Selangor East Coast Kelantan Terengganu Pahang Johor Appendix 2. 0 : Geographic Structure of Open University Malaysia 4 Sabah Sarawak Sabah Sarawak 2. 1 Advantages of Geographic Structure The advantages of geographic structure are cost saving. By locating resource close to customer it will help organization to reduce the cost such as travelling expenses. Using a geographic structure allows companies to use local, experienced individuals to run the company’s operation. This is the most beneficial in international locations, where companies need help transitioning their operations to specific international markets. 2. 2 Disadvantages of Geographic Structure There are some disadvantages of geographic structure such as companies may find it difficulties to run this because it does not allow for centralized decision making. Another disadvantage is that it creates duplication of work also the use of the organization’s resource. Hence, due to the geographical area that located far from each other it will create the difficulties in coordinating between departments in organization. 3. 0 Matrix Structure Matrix structure refers to a hybrid structure that combines two or more departmentalization together at one time to create a unique blend of work environment. Usually matrix structure is a combination of product and functional structure. This structure created when there is an assignment or project need to carry out. In this structure employee are re porting to two difference supervisor or manager. This is the differences of matrix structure from other structure. Example is several engineer might be hired carry forth a similar function by pooling in their expertise. In addition, a single company producing two types of product with the same team in professional. For effective and smooth functioning, it is mandatory to share the information in matrix structure. Each project will have a project manager and difference team members will report to him. The matrix structure, if implemented effectively, may increase the ability to react the new customer demands. It also may potentially decrease lead times of new product. Usually employee involve in this structure have to report to 2 manager which is immediate manager and also project manager who is the person to monitor the progress of the project. When work is accomplished, the project team may get dissolved, and the workers from different functional areas may get reassigned to other project and task. Chief Executive Director Human Resource Manager Finance Manager Manufacturing Manager Engineering Manager Division of project manager FOL Manager Test Engineering manager Project manager Account assistants 1 Payroll officer 1 HR officer Account assistants 2 Payroll clerk HR Assistants Account clerk Supervisor 1 Supervisor 2 Engineer HR clerk Legends: The hilted boxes represent staff engage with project. Appendix 3. :Sample of Matrix Structure of Company ZZZ 6 Appendix 3. 0 represent matrix structure for company ZZZ. From the chart there is a project conduct by project manager from project department. To ensure this project success the project has involves staff from other functional structure such as finance, human resource, manufacturing and engineering. For this structure usually employee need to get agreement from immediate ma nager before they can proceed, this is because it will impact their regular job and employee also must has a strong commitment and dedicated to perform the task. There is an opportunity for them to learn a new thing that not in their job scope. The staff involve in this project will report to 2 manager which is project manager and their immediate department manager. Progress of the project will monitor by project manager while their immediate manager play a role to encourage the employee to perform the task with professionally. 3. 1 Advantages of Matrix Structure The advantages of matrix structure are allowing the organization to effectively and efficiently manage the project that is large scale and complex. The specialized employee can be chosen base on the merit of their work and functions that they carry forth. Involving in this structure will give chance to employee to success because of the work load and a lot of difference thinking forces is working on the project and therefore the stress, authority and problem solving skill become stronger. Another advantage of this structure is a cost saving. This is because the people working in the project is hired as a part one team also work under other teams. Meaning to say that the employee involve in the project will do the 2 difference job at one time. In addition this matrix structure will provide opportunity for both functional and product skill development. Thus it will reduce barriers between departments and increase the integration of functions. 3. 2 Disadvantage of Matrix structure Even though there are advantages of matrix structure, there is certain disadvantage as well. The disadvantages of this matrix structure are requiring higher level of management skill compare to other type of departmentalization. It will impact the company in terms of increasing cost if there is a lot of project manager hired for the job. Another disadvantage of matrix structure is increased conflict levels. This structure also may cause participants to experience 7 dual authority, which can be confusing and frustrating. Very important in this structure is require participant to have a very good interpersonal skill. 4. 0 Product Structure Product structure define as an organization base on organizing employee and work in difference units, while each unit hold responsibility of producing a product or service. For example if company produce 4 difference products, there will have 4 difference divisions for these product. Below is a sample of product organization. In other words product structure divides the company into divisions that bring together those employee involved with a certain type of product or market service. Chief Executive Secretary Product Division Division A Beverage Division B Ice cream Engineering Division C Training Manufacturing Purchasing Division D Cereal Milk powder Infant 6 years plus 3 years plus Adult Appendix 4. 0: Sample of product Organization of Company XYZ. Referring to above chart from company XYZ can see that this company has produce 4 products which is beverage, ice cream, cereal and milk powder. For each product will have a difference division to control. Each division within a divisional structure contains all the necessary recourses and function within it. 8 4. 1 Advantages of Product structure The advantages of product structure is company has a better control for the product as each product has manage by difference division and each division can act as a separate profit centre. Hence, this structure also can create a positive competition between divisions. As every unit own and produce a difference product it will allow manager and employee to expend their expertise and experience that are related to the overall activity of the product. Beside that these structures also allow management to evaluate the work performance of each division easily. Another advantage of this structure is, because of clear focus on market segment it help to meet customers’ needs. 4. 2 Disadvantages of Product Structure Product structure may also have some disadvantages. For example manager may only focus on their product to the exclusion of the rest of the organization. Due to each product having own functional area expert it may lead to increasing in cost. Beside that will have duplication in terms of process and material also will increase the company cost. Management may facing difficulties to coordinate across department also one of disadvantage of this structure. 5. 0 Conclusion In conclusion organization structure is important as it is a system that control and drive company performance to achieve goal. Difference structure has a difference functions, but the objective is the same which is to ensure company running with smooth and achieve the goal. Functional structure is a basic structure and it applies for all organization. It still relevant and can be use for any company and organization. Geographic structure is mostly use for multinational company which has many branches at other country. It also applicable for domestic company and organization such as Open University Malaysia. Matrix structure is a hybrid structure that required commitment and skill especially interpersonal skill to perform the task. For product structure basically is a organizing people base on the product. How to cite Introduction to Organization Structure, Papers

Jefferson Principles Essays - United States, Thomas Jefferson

Jefferson Principles ureAlex Marion Mr. Uremovic per 2 10/5/00 Thomas Jefferson is remembered in history not only for the offices he held, but also for his belief in the natural rights of man as expressed in the Declaration of Independence and his faith in the people's ability to govern themselves. Through his political career, Thomas Jefferson advocated democratic principles and adhered to his liberal ideology. However, as a president he found it difficult to maintain these policies in the noisy arena of politics. Consequently, circumstances forced him to reverse himself in some degree on these concepts. When he was voted into the presidency, Jefferson devoted a major section of his inaugural address to the ?'the essential principles of our government, and consequently those which ought to shape it's administration'? (Cunningham). Here he reiterated his basic political principles and the leading policies that he had professed as a candidate, which he now restated as the guiding pillars of his administration. He began by affirming ?'equal and exact justice to all his men, of whatever state or persuasion, religious or political.'? Next, Jefferson proclaimed, ?Peace, commerce, and honest friendship with all nations, entangling alliances with none.? He then went on to affirm his commitment to the rights of the states and the preservation of the central government. Continuing to intermingle general principles and specific policies, that new president declared that he favored reliance for defense on a ?militia rather than an army, a small navy? (Cunningham) and prosperity through ?economy, the payment of debts, and the encouragement of agriculture and commerce as its handmaid.? He also emphasized basic rights such as freedom of speech, freedom of the press, and impartially selected juries. ?These principles,? Jefferson concluded, ?form the brightest constellation, which has gone before us and guided our steps through an age of revolution and reformation? They should be the creed of our political faith, the text of civic instruction, the touchstone by which we try the services of those we trust.? Unfortunately for Jefferson, marinating this creed would not be easy during this period of history. Jefferson maintained his governing principles throughout the most part of his presidency. Most of them, however, were forced to be compromised. One of the first examples deals with the excise tax, a policy left by Hamilton. Jefferson strongly disliked this tax because ?it bred bureaucrats and bore heavily on his farmer following? (Bailey, Kennedy, Cohen). By repealing this tax, Jefferson was forced to abandon his belief on paying debts, thus costing the federal government about a million dollars a year in urgently needed revenue. Jefferson also had difficulty improving state rights and taking power from the federal government. As a result of the famous Marbury v. Madison case, Chief Justice John Marshall created the idea of ?judicial review? by ruling that the Judiciary Act of 1789 was unconstitutional. This resulted in the Supreme Court having the final word on the interpretation of the constitution. Jefferson tried allotting this power to the states in his Kentucky Resolutions. Due to Marshall's ruling, Jefferson was unable to follow his principle of state rights and grant these states additional powers. Perhaps more contradictory to Jefferson's principles was the conflict with Tripoli and the Barbary pirates. Jefferson had long supported international pacifism and a small navy and militia. Pirate raids and tributes along the Barbary Coast eventually compelled Jefferson to desert these noninterventionist policies and dispatch a navy. He did so without congressional approval, an act contradictory to his belief of majority will. His expanded navy of small gunboats successfully ended the conflict with a treaty of peace in 1805. The Louisiana Purchase in 1803, moreover, was a more poignant example of Jefferson contradicting his principles. Spain was planning to cede Louisiana back to France, which Jefferson could not allow. With a leader like Napoleon nearby, conflict was inevitable. The result would force America into an alliance with Britain, which strongly violated Jefferson's anti-entanglement policy and would still lead to conflict. Jefferson's only other option was to purchase the Louisiana territory from France, which would greatly expand America's western frontier. The price, however, was expensive and left a dent in America's wallet. Jefferson also needed to act unconstitutionally in purchasing the land, which also violated his idea of

Clay in Ancient Egypt essays

Clay in Ancient Egypt essays No one is certain how early the Egyptians began using clay. They had become fairly adept at using clay by around 5000 B.C., which was the Predynastic Period. The Egyptian civilization was located along the Nile River, and the annual flooding of the Nile made large amounts of clay readily accessible. There is clear evidence suggesting that the Egyptians were the first civilization to use the potters wheel, which they were doing around 2700 B.C. This quickly became a widely-used technique, and by 2400 B.C., statues of potters working at wheels were being used in funerary rites. Even in the Predynastic Period, clay was considered a primeval material which contained essential life-bearing forces (Bianchi 35). A style developed during this period in which red paint was used on buff-colored earthenware. The painting on these often depicted Nile sailing boats complete with cabins and flags, various animals and plants, and geometric forms. These forms were painted randomly around the vessel, because the craftsmen were focused on visual clarity and not in creating the kind of illusions of reality which have preoccupied Western artists from the time of the Renaissance (Bianchi 38). Although its use began in the Middle Kingdom, the Third Intermediate Period, between 1080 and 656 B.C., was the height of the use of faience, or Egyptian paste, which was a glazed, ceramic material similar to porcelain. It was made by adding soluble sodium salts to the clay body, a process which may originally have occurred accidentally, when the wind blew other materials into clay beds. As the object dried, the glaze-forming materials would be deposited on its surface, forming white crystals. When the object was then fired, its surface would be covered in a thin glaze from the crystals. Colorings were often added to faience, most often copper oxide to make a turquoise blue, or more rarely, cobalt oxide to make a d...

Garza Surname Meaning and Origin

Garza Surname Meaning and Origin Garza is a surname with several possible origins: Meaning heron in Spanish, the Garza surname usually translates as dweller at the sign of the heron or dove. It may have been given as a descriptive nickname for someone with long legs like a heron. It could also be a habitational name for someone from one of several places named Garza.Garza is sometimes a variation of Garcia, the Spanish form of Gerald, meaning ruler of the spear. Garza is the 26th most common Hispanic surname. Surname Origin:  Spanish Alternate Surname Spellings:  DE GARZA, DE LA GARZA, GARZO, GARZON, GARCI, GARCEZ, GARCIA Famous People With the Surname Garza Alana de la Garza - an American actressTony Garza - Mexican American politician and former United States Ambassador to Mexico (2002-2009)Madison De La Garza - American child actress, best known for her role in the television hit Desperate Housewives. Where Do People With the Garza Surname Live? The surname distribution data at  Forebears  puts the Garza surname as most popular in Mexico, where it ranks as the 47th most common surname. Outside of Mexico, Garza is most common in the United States- found in large numbers in Texas, followed by California, Illinois, Washington, Arizona, Michigan, and Florida. WorldNames PublicProfiler also puts the largest number of individuals named Garza in Texas, by over six times as great as the next state, New Mexico. In Spain, Garza is most common in the  Aragà ³n region. Genealogy Resources for the Surname Garza 100 Common Hispanic Surnames Their MeaningsGarcia, Martinez, Rodriguez, Lopez, Hernandez... Are you one of the millions of people sporting one of these top 100 common Hispanic last names? How to Research Hispanic HeritageLearn how to get started researching  your Hispanic ancestors, including the basics of family tree research and country-specific organizations, genealogical records, and resources for Spain, Latin America, Mexico, Brazil, the Caribbean, and other Spanish speaking countries. Garza Family Crest - Its Not What You ThinkContrary to what you may hear, there is no such thing as a Garza family crest or coat of arms for the Garza surname.  Coats of arms are granted to individuals, not families, and may rightfully be used only by the uninterrupted male-line descendants of the person to whom the coat of arms was originally granted.   Garza Family Genealogy ForumSearch this popular genealogy forum for the Garza surname to find others who might be researching your ancestors, or post your own Garza query. FamilySearch - Garza GenealogyAccess over 1.5 million free historical records and lineage-linked family trees posted for the Garza surname and its variations on this free genealogy website hosted by the Church of Jesus Christ of Latter-day Saints. GeneaNet - Garza RecordsGeneaNet includes archival records, family trees, and other resources for individuals with the Garza surname, with a concentration on records and families from France, Spain, and other European countries. Garza Surname Family Mailing ListsThis free mailing list for researchers of the Garza surname and its variations includes subscription details and searchable archives of past messages. DistantCousin.com - Garza Genealogy Family HistoryExplore free databases and genealogy links for the last name Garza. The Garza Genealogy and Family Tree PageBrowse family trees and links to genealogical and historical records for individuals with the last name Garza from the website of Genealogy Today. References Cottle, Basil.  Penguin Dictionary of Surnames. Baltimore, MD: Penguin Books, 1967. Dorward, David.  Scottish Surnames. Collins Celtic (Pocket edition), 1998. Fucilla, Joseph.  Our Italian Surnames. Genealogical Publishing Company, 2003. Hanks, Patrick and Flavia Hodges.  A Dictionary of Surnames. Oxford University Press, 1989. Hanks, Patrick.  Dictionary of American Family Names. Oxford University Press, 2003. Reaney, P.H.  A Dictionary of English Surnames. Oxford University Press, 1997. Smith, Elsdon C.  American Surnames. Genealogical Publishing Company, 1997

Public Policy essay Example | Topics and Well Written Essays - 1250 words

Public Policy - Essay Example of Afro Americans especially in America where slavery was rife were denied the right to equality and they suffered a heavy deal under oppressive systems that existed during those years. In a protracted struggle to fight slavery in America, various movements were established and among them was the â€Å"Civil Rights Movement† which referred to an extended period of American history in which African Americans struggled to become free of the tyranny of slavery where they also fought for equal opportunity and the protection of the civil rights guaranteed through the United States Constitution (Lovino 2008). Though the civil rights were guaranteed by the constitution, Afro Americans who were still under slavery unfortunately were still struggling to realise their rights. The movements for rights became rife around the late 1960s, a period which witnessed the passing of many laws supporting civil rights by the Congress and there was a shift in the ideology of Americans and racial politics in America (Boyer, 2001). Thus, according to the historical background of the fight for civil rights outlined above, a broad definition can be implied to sum up what civil rights are for the purpose of easier understanding. According to Cornel University Law School (2009), â€Å"a civil right is an enforceable right or privilege, which if interfered with by another gives rise to an action for injury. There are quite a number of examples of civil rights and they include the following: freedom of speech, press, and assembly; the right to vote; freedom from involuntary servitude; and the right to equality in public places.† On the other hand, Bodenhamer J. D. & Ely J.W. (1993) posit to the effect that discrimination occurs when the civil rights of an individual are denied or infringed on the basis of racial inequality caused by class structures. It can be noted that various statutes have been enacted to prevent discrimination in different countries as well as promote other civil rights

Offer a critical analysis and commentary on Zygmunt Bauman's work. To Essay

Offer a critical analysis and commentary on Zygmunt Bauman's work. To what extent does the Holocaust Exhibition reinforces or challenges this interpretation of the 'final solution' - Essay Example Arguably, Bauman’s thesis is a vital tool in supporting the justification on connection between modernity and holocaust occurrence among sociologists. In his thesis, Bauman argues that human adoption of modernity prompted the holocaust event. The Holocaust is a historical event that spurs among generations. Bauman’s work attracts criticism and myriad controversies amongst historians and female activists. According to critics, the holocaust symbolized oppression of women obstructing efforts for females consent. The Final Solution is patented in holocaust exhibition by Bauman as an expression of efforts by humans to exercise unjustified and uncertain elements in the society. Holocaust reveals similar procedures of exclusion that were evident in the past occurrence and can still come into play today. Holocaust traces historical patterns of Nazi’s Anti-Semitic policies and its brutal implications on Jews in Europe. It features the extent to which German Nazis served Hitler’s reign as a model for exclusion, expulsion and untimely mass murder of Jews. Holocaust events triggered links to obstinate hatred of people with Anti-Semitic towards the Jews. Origin of this hatred was because of the accusation against the Jews for killing Christ, Adolf Hitler’s opinion on this accusation was a mere motive for retaliation (Poder & Jacobsen 2012, p. 98). Rise in Anti-Semitism was gradually taking away Jews rights and freedom of civilization leaving them with two-option, first choice to practice Christianity or secondly face murder if they refuse. Jews pledge for equal rights started in 1761 and was successful in 1871. Many Jews communities moved to Poland, which until date records largest number of Jews population. Destruction of the Jews appeared as an outcome of conflict and disturbance in Poland, which occurred because of earlier insight of Jews as killers of

An Analysis of John Updikes A&P Essay -- A&P Essays JOhn Updike Paper

An Analysis of John Updike's A&P In his short story "A & P" John Updike utilizes a 19-year-old adolescent to show us how a boy gets one step closer to adulthood. Sammy, an A & P checkout clerk, talks to the reader with blunt first person observations setting the tone of the story from the outset. The setting of the story shows us Sammy's position in life and where he really wants to be. Through the characterization of Sammy, Updike employs a simple heroic gesture to teach us that actions have consequences and we are responsible for our own actions. Sammy is a 19-year-old boy conveying a cocky but cute male attitude. He describes three girls entering the A & P, setting the tone of the story. "In walk these three girls in nothing but bathing suits. There was this chunky one, with the two piece-it was bright green and the seams on the bra were still sharp and her belly was still pretty pale...there was this one, with one of those chubby berry-faces, the lips all bunched together under her nose, this one, and a tall one, with black hair that hadn't quite frizzed righ...

A Hugo Boss Essay

The print advertisement that I chose for this paper, is a Hugo Boss advertisement for the sale of its men’s perfume line particularly the men’s gift set. Hugo Boss is a company that was started in Metzingen Germany and was founded by Hugo Ferdinand Boss after whom the brand was named. Hugo Boss is known for specializing in high-end menswear apparel, and has expanded like most other brands to include shoes, accessories and fragrances. I chose this particular print advertisement because after viewing several other print advertisements, this one attracted my attention the most. I was drawn to it because it was colorful and had many images that not only caught my eye, but also seemed to be very dynamic and at the same time able to catch my attention. When you first look at the advertisement, the images seem to jump from the page; at first, it actually looks like a messy piece of artwork or a picture that someone doodled on while they were bored. But when you take a closer look at the advertisement and dissect its different components, the underlying message that it gives to its viewers is actually very interesting and quite alluring. The advertisement is composed of three main images, a young man, standing with his finger to his lips, a Hugo boss perfume bottle with images coming out from the lip of the bottle and at the bottom of the advertisement an image of a sample Hugo Boss Men’s Gift Set. Aside from the images, there are printed words, one is a stamped text of â€Å"HUGO† the perfumes brand and the other is the tagline, which says,   â€Å"it’s just a fragrance. The rest is up to you.† I think that this particular print advertisement appeals to a young market. You have only to look at the images used and the words uttered to see that this is geared towards a younger age group. This particular advertisement targets both men and women ages twenty five to thirty five years old, who are young and excited because they are either just beginning their lives or beginning to rise up in their respective endeavors. I say this because of the composition of the print advertisement. First of all, the man used for the advertisement is a man who looks like he is in his mid to late twenties. Admittedly, when advertisers portray their products they get models that will most appeal to the age group they are targeting and usually they get their models from that precise group. The appearance of the man in the advertisement evokes a feeling of casualness that makes you think of fresh graduates, young, hot and out to get the world. This assessment is based not only on the male image model but the images that can be found beside him, which is the Hugo Boss perfume bottle that seems to be overflowing with other images. The images that are coming out of the bottle make me think of the circus coming into town. I am not sure why that particular image popped into my head, but I suppose it is because as a child, the circus represented a child’s dreams in life and this particular advertisement seems to sell that very image to the public. The bottle spewing these images reminds me of the time when the circus would come into town and as the main tent would unfold you would suddenly see a swarm of animals, animal trainers and performers going about. These animals, animal trainers and performers at first seem to have no direction, but as the unfolding of the main tent continues you begin to realize that they all have a purpose and they are not just randomly moving about. This is what seems to be happening with the Boss advertisement. Upon first glance, the image seems not to make any sense but if you take the time to look at it, the images coming out of the bottle are actually images that correspond to the different aspects of a person’s life. Among the images that can be seen are buildings, people, apartments, and a vinyl record among others. These images as I earlier mentioned correspond to the different parts of a person’s life. How is this you might ask? The answer is actually very simple. If you take a look at all of the images that are placed in the advertisement, you see that the buildings could correspond to the business aspect of a person’s life, their careers or work, while the throngs of people could be interpreted as those people that they interact with every day at work, or out on the streets or even while on a gimmick or night out with friends. In addition to these images, what strengthens my belief that this advertisement was made to target a young group is the tagline that the advertisers used. It’s simple, witty and straight to the point, â€Å"it’s just a perfume. The rest is up to you.† I love that the company used this tagline because it makes you think that anything is within your reach. I feel like the advertisement is telling me that all you need is Hugo Boss, a spray of this is like putting one foot in the door and the rest to quote the advertisement â€Å"is up to you.† The purpose of the advertisers in using this particular tagline in my opinion is to give that ego boost that men and women generally need in order to keep moving forward. We all should be honest enough to admit that we do not want change if we are not sure that we are headed in the right direction. Very few people are actually willing to take uncalculated risks when it comes to their future. This advertisement makes you feel that if you use the product advertised, all the confidence that you need in order to do the things that you want to do will magically appear. It makes you feel that one whiff of this and things will go your way. Your work life will improve because your presence seems to be more pleasing, and this may give you that opportunity to make that sales pitch that you need, or get on the good side of your boss who you have been dying to corner in order to give your ideas on the latest project that you are working on. What is so great about this advertisement is that in spite of the fact that it is actually geared more towards men, the advertisers have found a way of drawing in the women as well. If you think about it, although men are obviously being targeted, not all men will purchase this scent for themselves. This advertisement and its packaging is also perfect for the woman in a man’s life. This advertisement is like candy to a baby. Although women generally know what to give their man, this particular advertisement is something that will attract women who have given the men in their lives practically everything.

The Elderly Population - 871 Words

In the beginning, when I began brainstorming about this competency I felt as if it was a demand need for everyone to be aware about. I have seen individuals being decline of services for a variety of reasons, and it makes earning those services harder when they aren’t within personal reach. I witnessed this during my placement, as well as my personal life. During my placement, I realized that the elderly population still often have the chance to be denied for services, support and have their rights being acknowledged. There are several things that I know about this competency while interning at Lutheran Social Services. Oppression and discrimination happens in a range of ways and sometimes it doesn’t exactly present itself as those actions. Elderly still have a voice to advocate for their needs, but sometimes I feel as if it can be taken less seriously compared to other populations. Therefore, we have to engage in understanding what we have to do by taking action in a p olitical sense where we have to put others needs and advocate what we believe in for those to get proper rights as well. Overall, if someone needs aren’t being addressed, we must empower them to help serve them to give them justice as well. In my activities I have participated in different ways of seeing how this relates to my placement throughout my two semesters through my reflection logs. In my Reflection Log during January I went to a CARTS discussion where it gave us information about their servicesShow MoreRelatedThe Growth Of The Elderly Population779 Words   |  4 PagesThe elderly have had considerably lowering SNAP take-up rates than other age groups. The growing aging population created a downward trajectory for participation rates because as more become eligible for SNAP they continue to have one of the lowest rates of SNAP take-up. 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